Carefusion Rowa Technologies Achieve Major Milestones in 2011





CareFusion, a leading global medical technology company, today announced that its Rowa Technologies division, a European market leader for automatic stock handling in pharmacies, once again achieved record breaking results during the 2011 calendar year with more than 3,750 customers worldwide now relying on a Rowa system.
2011 marked a milestone in Rowa's company history. With its integration into CareFusion, an important step was taken toward further expansion in the future.
The main focus for Rowa Technologies in Germany continues to be on local, owner-managed pharmacies, where it saw continued growth in 2011. In addition, more than 400 Rowa systems are already implemented in hospitals and contribute to secure medication management.
More than 50 percent of the Rowa systems are sold outside of Germany. Beyond European core markets where the Rowa systems are already well established, new sales partners (distributors) were appointed in multiple countries, including Russia and Israel.
The number of employees working for the Rowa Technologies division rose to more than 340 in 2011, located at the Kelberg office in Germany as well as in the Italy, Denmark, Sweden and Netherlands offices.
Another important success indicator is customer satisfaction. In 2011, the University of Applied Sciences in Worms, Germany, together with PharmaRundschau magazine, conducted a survey on the best market partners for automated storage and dispensing systems. In this survey, part of the renowned “OTC Study,” Rowa was selected by participating pharmacies as the "Best Pharmacy Partner" by such a margin that no second place was awarded.
"2011 was an extremely important and successful year for Rowa," concludes Dr. Christian Klas, executive director of CareFusion Rowa Technologies. "Alongside the integration into CareFusion and the market launch of the Rowa Smart System™, the trust placed in us by pharmacists is especially important. Being chosen as ‘Best Pharmacy Partner 2011‘ has encouraged us in our efforts to become even more customer oriented and spurs us on to do even better in 2012!"